Natasha Varner

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La Raza Cosmética

Beauty, Identity, and Settler Colonialism in Postrevolutionary Mexico

The University of Arizona Press

La Raza Cosmética examines postrevolutionary identity construction as a project of settler colonialism that at once appropriated and erased indigeneity. In its critique of Indigenous representation, it also shows how Indigenous women strategically engaged with and resisted these projects as they played out in beauty pageants, films, tourism, art, and other realms of popular culture.

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